Product-Market Fit Signals You Can Identify Through Digital Metrics
Understanding product-market fit is essential for Indian startups and SMEs striving for sustainable growth. This blog explains how digital metrics—such as retention, activation, organic traffic, engagement depth, and CAC-to-LTV ratios—offer clear, behaviour-driven signals that a product is truly resonating with its market. Using real Indian brand examples and a case study, it outlines how founders can track, interpret, and act on these signals to build stronger products and scale intelligently.