Digital Marketing

drcharulatadigital.com
Digital Entrepreneurship, Digital Growth & Analytics, Digital Marketing, Product Management, Startup Strategy

Product-Market Fit Signals You Can Identify Through Digital Metrics

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Understanding product-market fit is essential for Indian startups and SMEs striving for sustainable growth. This blog explains how digital metrics—such as retention, activation, organic traffic, engagement depth, and CAC-to-LTV ratios—offer clear, behaviour-driven signals that a product is truly resonating with its market. Using real Indian brand examples and a case study, it outlines how founders can track, interpret, and act on these signals to build stronger products and scale intelligently.

drcharulatadigital.com
Digital Marketing, Digital Marketing Tools, Small Business Marketing, SME Growth & Strategy

Top Affordable Marketing Tools Every Small Business Should Be Using in 2025 (India-Focused Guide)

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Small businesses no longer need big budgets to market effectively. With the right affordable tools, Indian SMEs can automate marketing, improve visibility, and compete with larger brands. This guide explores the most cost-effective, high-impact marketing tools every small business should be using in 2025—covering social media, CRM, email, AI, SEO, and more.

drcharulatadigital.com
Digital Marketing, Entrepreneur, Strategic Management

Digital Strategy for Solopreneurs: The 7 Pillars Every One-Person Business Needs to Scale Smarter

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Scaling a one-person business isn’t about doing more—it’s about doing the right things with intention. This breaks down the core foundations that help independent entrepreneurs grow without burning out. From building a findable online presence to systemizing how you attract, convert, and retain customers, these pillars form a roadmap for sustainable, tech-enabled growth. Whether you’re a consultant, creator, or micro-startup, adopting a structured digital strategy can transform scattered effort into steady, scalable momentum.

drcharulatadigital.com
Digital Marketing, Marketing Strategy for SMEs, Small Business Marketing

How to Build a Digital Marketing Plan in 30 Days (Step-by-Step Guide for Small Businesses)

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Building a digital marketing plan doesn’t have to be overwhelming. In this practical 30-day framework for small businesses, you’ll learn how to clarify your goals, strengthen your online presence, choose the right channels, and create a simple content strategy that delivers real results. Whether you’re an SME owner or an early-stage founder, this guide gives you a clear, actionable roadmap to start marketing with confidence.

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